There are the usual ways to make money from off-line local
businesses, the most common being SEO, and that is how I started my small
business advisory site, trying to get my client on to the first page of the
search engines. However, there were two major problems. The first one was that
I could ethically only serve one type of business at a time. As an example, I
tried to get the search term “Canberra restaurant” to the top position, but
since there can only ever be one business in first place I couldn't tell the
other restaurants that I could get them there as well. Someone would have to be
number two and number three etc. The other problem I had was that there was
just too much work involved, too much writing articles, commenting on blogs,
and submission to various social media websites.
So here are two other things you can do.
1.
You could offer to write articles for the business.
If you are already writing articles and offering your service over the
Internet, you would be lucky to get five dollars per article, but if you
offered that same article specifically tailored to a local business you can
charge $25 or more. Then you can outsource the actual writing to one of those
people who does it for five dollars, making a nice little profit of $20 per
article. Once you have explained to the business the benefits of getting
articles written about them, such as back link promotion, and SEO, they might
ask you to do five or ten articles a month. On your outsourcing profit setup
that could mean an income of $100-$200 for basically doing nothing other than
liaising with your outsourcer.
2.
You could offer to set up and write a blog for a
local business. These days a blog is super easy to set up, using a service like
WordPress. From this basic offer you could expand your services by telling the
business that to have a blog they would need to register a domain name and
arrange hosting, and of course you would tell them that you would do all this
for them (for a price.) The domain name would have to be very specific to the
business, something like “ Joe’spizzaCanberra.com because you will know that
this domain name will almost certainly be available. You can tell the business
that by having a blog instead of a website they can have some interaction with
their customers by allowing them to post comments. Then you could point out
that a blog needs continually updating, and then you would revert back to the
first point, being writing articles for them. You can charge them a mere
hundred dollars a week for everything, and by getting half a dozen businesses
on board you could be earning $2000 a month or more. Remember that although
this seems like a lot of work, you will be outsourcing the lot, and shouldn't
really have to do much at all.
Of course you may be thinking that
all this is very well, but you have to get your customers first, and I'm afraid
there is no easy way around that. You will either have to pluck up courage and
cold call them, or physically go in and see them. If you really feel you can’t
do either of those things you will have to hire a competent salesperson to do
it for you on a pure commission basis
------------------------------------------------------------Money making opportunities
Affordable mobile websites
Canberra marketing
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