is always a demand for some goods, otherwise they wouldn’t be
there. You may not be able to ascertain the level of the demand but
you can be sure that there will be some. If you’ve ever studied
economics you will recall the classic demand graph – as prices
go up demand goes down. The amount of the drop in demand as the price
rises is governed by the elasticity of demand for the product. A high
elasticity of demand means that the demand for a product is highly affected
by the price, and vice versa. For instance, we had a cyclone here a
couple of years ago, which wiped out the banana crop. The price of bananas
rose from $1.99 a kilo to over $14 per kilo, and demand dropped right
off – people decided they didn’t like bananas that much
that they were willing to pay $14 a kilo for them. Bananas are therefore
an example of high elasticity, while an example of low elasticity is
the cost of a plumber. If your toilet is overflowing because of a blocked
sewage pipe, your plumber can charge just about whatever he wants –
you’ll pay it.
So, demand may not be affected entirely by price; I’m sure if
the next version of Windows came out next week, at double the normal
price, some diehards would still queue up overnight outside the store
door.
Well, you’ll be thankful that that’s the end of Economics
1.1 for today!
When you are searching for goods to promote in your affiliate marketing
business, it is better to look for goods with long term demand rather
that immediate demand. On the other hand, you will know the bombardment
of emails you get from some marketing pros whenever the next big thing
with a catchy name comes along. It’s better for the person starting
out to stick with perennial favourites like dog training, or lawn care,
which will always be popular.
Some Other Affiliate Marketing Mistakes . . .
Anyone can set up a good website and start an affiliate marketing career
to make money online.
It’s so easy to find affiliate marketing opportunities for every
conceivable product on the internet. However, it is also very simple
to make crucial mistakes that will just about guarantee your failure.
One of the most common affiliate marketing mistakes is to think that
all you have to do is go to Clickbank, find the products that pay the
most commission, and sign up. Then drive traffic to the product sales
page through your affiliate link and wait for the money to roll in.
It' is good to choose a product that pays a high commission, but that's
not really the most important thing to consider. It's more important
to find an affiliate program that meets certain criteria.
1. Make sure the product is a proven seller, otherwise you will waste
your time and money driving traffic to a sales page that doesn't convert
prospects into buyers. If you are doing your research in Clickbank for
example you can see right away which products are selling. Click on
“most popular”.
2. Make sure the product owner looks after his affiliates, and has
lots of marketing tools to help you. Look for someone that provides
banners, pre-written e-mails, and other resources you can use to promote
the product. As an affiliate marketer, you need to be sure that you
will get credits for all your referrals. It is well known that customers
seldom buy on the first visit, and when they return they may go straight
to the sales page, bypassing your link. You want your affiliate ID to
stay with that customer even if he returns later through another link.
3. Don’t choose an affiliate program that promotes an e-mail
course. This would tend to suggest that the owner’s first goal
is to capture e-mail addresses, with any sale being a welcome bonus.
As an affiliate marketer, you need to capture those e-mail addresses
for your own list, and then you have the means to convert that prospect
into a sale at a later date. Build your own list, not someone else's.
Look for all the money
making opportunities that are out there!
Money
making opportunities
No comments:
Post a Comment